A growing or a small business is a setup that has very limited expertise in each and every business domain. There are some thought leaders in their workforce that can help them regulate and keep up only one domain Maybe the “Thought leader” is a business master, so he can oversee sales and advertising area faultlessly however with regards to IT the individual probably won’t be sound or in the same class as he is in sales and advertising.
One of the major reason for the downfall of the potentially good start-ups or small businesses is they ignore the above mentioned symptom and still carries out their operations till they face a total breakdown.
A consultant is a “chartered Thought Leader” having expertise and experience to advise the small and growing business. They help them transform their ideas from scratch to a skyscraper level.
Here is why businesses need expert consultancy:
- Fair Opinion:
Only a handful of start-up’s or small businesses are concerned about the outside world. While the majority are busy with their existing resources. Well, that is the need of the hour. These kinds of businesses don’t have any time or resources to shell out on other activities except their core activities because of the cut-throat competition. The businesses’ decision becomes very much influenced by the people within the organisation and they don’t have a perspective about the external world so the decisions are just like “finding a pin in a grass” if you are lucky your decision persists but that is not the case every time. A fair opinion is required by expertise in their domain that can help in policy formulation and decision making.
- Creating a Strategic Growth Plan
“A ship without radar is as good as a drowning person in a sea”
Startups and small businesses have their business model ready with them, they are fully operational but, generally most of the startups don’t have their goals set. They don’t have the perfect road-map how that goal should be attained with the existing resources so that they can travel the journey from a start-up or growing company to an established organisation. Consultants help the businesses’ draw a perfect road-map for organisations to attain their end objective with their expertise
- Focus on the Core business
Startups or growing businesses are initially at the most vulnerable stage. It needs proper care and support continuously regarding their core business. They cannot shell out bandwidth to the non-core activities. But the non-core activities are as important as the core activities. So the consultants having expertise can help the businesses to focus on their core activities and then look after the non-core activities as well.
For instance a start-up company manufacturing printers should focus on manufacturing best quality printers. The initially high amount of R&D is required. So the non-core activity such as IT should be outsourced to expertise in that domain to achieve sustainable growth.